Nimble Quotes

Inspirational Quotes on Twitter for Your Business

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Jul 28 2015

How to Share Company Wisdom With Your Twitter Audience

Nimble Quotes Heather MontgomeryYour company has insight, expertise and wisdom helpful to your customers, audience and people just becoming aware of you. Why aren’t you sharing it?

Quotes from the very famous and very inspirational are not the only type of content people can emotionally connect with. What about all the tips, hints, and expertise your company has learned along the way? Why not share your own custom quotes?

How Do I Know If My Business Has Custom Quotes?

Think of quotes as content. You probably have generated a lot of excellent material and just don’t see it as being parsed into quotable nuggets of wisdom in 140 characters.

Start by looking at your website copy and at your collateral (whitepapers, ebooks, brochures, newsletters, slide decks, product information, FAQ, data sheets). Think about some of the information taught in your training sessions or webinars. As long as it is OK to share publicly, this type of content could be ideal for you to use as your own custom quotes.

Examples of Custom Quotes

When you’re thinking of custom quotes, take the pressure off. This doesn’t mean it has to be something profound said by your founder, unless of course you have those kinds of quotes. Think of custom quotes as tips and evergreen content that can help year-round. Here are some examples:

  • Automobile companies: find tips on extending gas mileage, keeping the paint shiny, and ensuring the Bluetooth connects to my device when I get in the car.
  • Cosmetics companies: share tips on moisturizer, prolonging the life of my nail polish top coat and making my eye shadow last all day.
  • Personal financial companies: share your tips on how to save a little more each week, how to start to understand the stock market, what to know about retirement savings.

What is Timeless Content?30-day trialInspirational quotes in your

The ideas listed are timeless. Meaning that whether they appear in your company Twitter feed today or next month, they are still relevant, helpful and applicable. This type of content is the kind that can cycle out repeatedly.

Help for Your Social Media Team

When your timeless custom quotes are set to appear from your Twitter account continuously, this frees up your social media team to do what they do best. They can community manage, listen, respond, create timely content and ensure your company is responding and interacting with your audience.

Nimble Quotes has a Custom Content subscription where your quotes/tips/hints that are automatically tweeted from your Twitter account are your own custom quotes. Nobody else can have access to them.  Check it out here.  If you’re interested in trying Nimble Quotes, register for our free 30-day trial.  Not ready?  Sign up for our newsletter instead.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: company wisdom, custom content, custom quotes, good quotes, great quotes, my business quotes, quote, quotes, quotes as content, quotes on Twitter, timeless content, using quotes

Jul 21 2015

How to Start Conversations on Twitter with your Audience

Having conversations on Twitter about readingPeople ask me all the time, “Jen, how on earth do I start conversations on Twitter?”

They ask, “How do I ‘engage’ on Twitter?”

We hear these words and we all know what conversations are. We know what engaging conversations are…but how do you really have conversations on Twitter?

Twitter moves fast and it can be daunting. Perhaps the best way is with an example in real life.

Conversations in Real Life

What if an in-person conversation, one in real life, went like this: First I said “This quote about books is interesting.” Then my colleague said, “Yes it is, I really like this quote.” Then I said, “This quote reminds me that reading is so important. What are you reading right now?” Then she told me. And then I responded with what I was reading this month.

That seems like a normal conversation, started with the question, what are you reading now?

Imagine  if the authors of the books we mentioned we were reading were able to jump into the conversation and thank us for reading their books? Wouldn’t that be kind of cool too?

Real-Life Conversations on Twitter

That is just what happened on Twitter. Hopefully this step-by-step explanation of an actual Twitter conversation, about actual things, can help you with starting your own conversations with your own network on Twitter.

First, I had a quote go out in my Twitter feed:

The quote that started a Twitter conversation

Second, upon notification that my tweet was favorited and retweeted, I looked to see who that was…it was Hilary!

Hilary favorited and RT

So I thanked her for re-tweeting the quote, and as the quote was about reading, I asked her what she was reading:

What are you reading Hilary

She mentioned two books and used one of the the author’s Twitter handles in the conversation:

Hilary responds to Twitter conversation

One of the authors of the books she mentioned favorited the Tweet mentioning him AND replied:

Hilary author responds on Twitter

Now it was my turn to respond with what I was reading.

What I did was I wrote in text which books I was reading, mentioned the authors’ names AND took a picture of the two books on my coffee table.

Having a conversation on Twitter about reading

Both authors I mentioned got involved in the conversation; Grant Cardone gave it a RT with a comment that told me to “Be10X Awesome”(referencing the topic of his book).

Author response to Jen on Twitter

And Hilary and Nir Eyal (the other author mentioned) favorited the tweet.

Hilary and other author responded

So there was our conversation on Twitter.

Here are some gems that came out of it:

  • This interaction has started to strengthen our relationship
  • We know a little more about each other
  • We got the thrill of having the authors interact with us too

I know what Hillary is reading – I can keep it in my mind for our future conversations (on Twitter, in real life, on email, over the phone).

And I learned a little more about one of my contacts that I didn’t know previously.  It’s great to know another person who is an active reader. This is an example of a first step to starting conversations and building relationships with your network. Try it today with your audience on Twitter.

The quote that started this conversation on Twitter came from Nimble Quotes. Try it today for 30-days free. Wondering what Nimble quotes looks like on a live Twitter account? Check out Nimble Quotes in action on these Twitter accounts: @jenkellyjen or @newimarketing.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: 10X, conversation, conversations, conversations on Twitter, good quotes, Grant Cardone, great quotes, quote, quotes, quotes as content, quotes on Twitter, using quotes

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