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Inspirational Quotes on Twitter for Your Business

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Aug 11 2015

Where Do My Tweets Go?

Tweet field on home screenAre you new to Twitter?  Have you been wondering exactly what happens when you send out a tweet?  How do you know who will see it?

How Do I Post a Tweet?

First things first: how do you post the tweet?  Make sure you’re signed in to your Twitter account.  There are a couple of ways to begin posting: if you are on the home screen, you can either go to the box at the top of your timeline and type the tweet in there,

Tweet field on home screen

or you can click on the tweet button at the top right of the screen.

Tweet button at top of page

A box will pop up where you can type in what you’d like to post.

Compose a new tweet screen

Then you just click on the Tweet button and you’re done!

Twitter has instructions you can check out here.

What Happens After I’ve Tweeted?

Once you’ve posted your tweet, you’ll see it appear on both your profile page and your Home timeline.  What’s the Home timeline, you ask?  That’s the feed you see when you sign in to Twitter, where you can look at the recent tweets of everyone you’re following.  And that’s also where your followers will see YOUR new tweet appear. Here’s the difference:

This is my profile with a screen shot as I write this:

Twitter profile screen with tweets

And this is my home screen as I write this (note that between the time I pulled up the screen and took the screenshot, 5 more tweets were posted. Don’t worry about posting too much with that kind of volume! But tweet frequency, that is another story.)

Home screen with tweets from people I follow.

What If Someone Retweets Me?

Once you’ve sent out a tweet, there’s a chance one or more of your followers will retweet it.  Just what is a retweet?  It’s when someone re-posts your tweet onto their Twitter feed.  Through this feature, they can share your tweet with all of their followers.  This is great – it means that something you’ve tweeted struck a chord with one of your followers, and they decided to share it with their audience.  They even have the option of adding a comment along with it.

But how do you know if someone has retweeted you?  Easy – just go to the Notifications section by clicking on “Notifications” in the bar on the top of your screen.  There you’ll see if any of your tweets have been retweeted.

Here’s an example of a notification I got when Tina Gaisin of Fill The Room, and a fellow CAMP member, retweeted one of my tweets.

Example of retweet notification

Here is what a retweet looks like in the timeline. In this example, I follow WQW, and they retweeted a tweet by an account I don’t follow.

Example of a RT (retweet) in my stream from someone I follow.

To learn more, here is the official information from Twitter on retweets.

Try Tweeting, Try Retweeting

Over to you. Get sharing the excellent information your followers and those you follow are tweeting. Good luck and if you need any help, tweet to me @jenkellyjen or email jen[at]nimblequotes[dot]com.

Try Tweeting Quotes About Work and Goals!

If you’d like more RTs and follows, why not try tweeting uplifting quotes?  Nimble Quotes, which has inspiring quotes about work and the joys of going for your goals, offers a 30-day free trial so you can try them out for yourself!  You’ll get 1-8 thought-provoking quotes per day, automatically tweeted from your Twitter account.  Once your trial is over, it costs about $1/day or about $1/week to continue.  Check out Nimble Quotes in action on @jenkellyjen or @newimarketing.  Not ready for a trial just yet?  Sign up for our newsletter instead.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: back to work quotes, follow, followers, goals, quote, quote of the day, quotes, quotes about work, retweets, RTs, tweet, tweets, twitter

Aug 04 2015

Tweeting: How Much Is Too Much?

Nimble Quotes Federico FelliniIf you are new to Twitter, you may be asking yourself just how much should I be tweeting?  How many tweets per day are enough for me to engage with my audience, without going overboard?

Tweeting Three Times a Day is OK

I know what you’re thinking, “Three times a day? Isn’t that too much?”  The answer is no; it could be just the right amount.  “But,” you say, “If I sent out three emails a day to my audience, that would be crazy!”  That’s true – three emails per day is too much from a company.  But we’re talking Twitter here, not emails.  And you have to think of Twitter as a type of broadcaster.

The Difference Between Emails and Twitter

Have you ever agreed to be on a retailer’s mailing list, and then instantly regretted it once you started getting a bunch of emails every day from them?  We feel this way because receiving too many emails tends to get irritating fast.  They clog up our inbox, it isn’t the right frequency for the medium and this can make us feel inundated.

Twitter, on the other hand, doesn’t work like that – it’s like a broadcaster, an announcer that gives us short, 140-character updates.  We go on Twitter expecting to see news and announcements from the people and companies that we’re following.  We dip in, we dip out.  We don’t stare at Twitter for hours at a time.  Neither do the people who follow us.  So frequent (relevant, helpful)  tweets are just fine. It’s not irritating when a company tweets (relevant and helpful information) multiple times per day – in fact, it’s recommended.

6,000 Tweets per Second

Just to put some context around “tweeting too much” this number might amaze you.  “Every second, on average, around 6,000 tweets are tweeted on Twitter,  which corresponds to over 350,000 tweets sent per minute, 500 million tweets per day and around 200 billion tweets per year.” Learn more about Twitter usage statistics here.

The More You Tweet, The More You Engage30-day trialInspirational quotes in your

Being on Twitter is all about engaging with your audience.  And the more (helpful, relevant) tweets you send out, the more opportunities you have to do just that.  If you’re sharing good content, that is relevant and helpful to your audience, you’ll tend to get more RTs, favorites and replies. These are all opportunities to start conversations with your followers – the first step in getting to know them.

If you need further proof, many online sources recommend tweeting 3-5 times per day.  Check out what Buffer has to say about this topic.  A key idea in the article is to view your schedule of tweets as an experiment, and to be comfortable with and open to iterating based on what your analytics say.

The Recommended Frequency of Posting on Social Media

Just like Twitter, other types of social media have a recommended frequency of posts.  Generally, it’s recommended for a business to post twice a day on Facebook – more posts than that, and the likes and comments will decrease.  LinkedIn’s recommended posting frequency is once per business day.  This makes sense, given that LinkedIn users are busy professionals that use the service during work hours.

Do keep in mind that the world is a 24hr place and not all your connections, friends and followers are in your time zone.This is something to considerif you decide to just narrow your window of postings to the business hours in your time zone.

Nimble Quotes can help you with content to post on Twitter no matter how many times per day you choose to tweet. Select from 1-8 thought-provoking quotes per day that are automatically tweeted from your Twitter account to supplement your other content.  Check out Nimble Quotes in action on @jenkellyjen or @newimarketing.  You can also click here to try us out for a 30-day free trial.  After your trial is over, it costs about $1/day or about $1/week to continue. Not ready to try us out just yet?  Sign up for our newsletter instead.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: audience, Buffer, engage, engaging, Facebook, frequency, LinkedIn, quote, quote of the day, quotes, tweeting, twitter

Jul 31 2015

To Quote or Not to Quote: A Nimble Quotes Twitter FAQ

Twitter FAQ Quotes
Over the course of my work, I’ve fielded a lot of questions about quotes and their use on Twitter. I thought I’d take the opportunity to share some of what I’ve learned with you so you can understand how quotes can help you build those Twitter relationships.

Here’s a simple FAQ quotes and Twitter:

Why should I tweet quotes?

There’s a number of great reasons to tweet quotes, but I’m going to start with the most practical: If you seriously plan on increasing your social media presence, you’re going to need to tweet a lot of content. And it should be content that represents you/your brand well, and is helpful for your audience.

Tweeting comes very easily to some people. They can come up with tweets at a snap of their fingers, but they probably have been doing it for a while and may already have a strong Twitter following. You, on the other hand, may not have that muscle yet, and need some help.

Collecting and using quotes are a great way to share clever, insightful and funny thoughts with your followers. When sharing content on Twitter, it can’t be all about you. A good mix of content is helpful for your audience.

I often use a cocktail party as an example. You wouldn’t just talk about yourself at a party, would you? No, you’d talk a bit about what you do, ask questions about what others did, share a joke, and talk about things that were of general interest to the group you were having a conversation with. You may even introduce someone into the group who just joined the party. You get the idea.

The same applies on Twitter. You know how I mentioned discussing a variety of subjects discussed at a cocktail party? This is a great way to could apply to your content on Twitter. Share quotes, share your latest blog, share articles from your industry publications, share blogs from colleagues writing about issues that affect your industry, share industry conference details, and then promote yourself. 80% of the content you share should be about other people. Only 20% should be promoting yourself. That’s a good “base ratio” to work with. Gary Vanerchuck referenced this curation philosophy in his

Quotes are also helpful in breaking up the monotony of talking about work. There’s more to life than that! I’ve noticed (no stats on this yet, we’re working on it) that quotes get an enormous amount of engagement on Twitter. It’s like the quote is saying “we don’t need to talk business all the time.” It can give us an appropriate and safe way to connect with others online with out sharing too much too early.

With a library of quotes, you can then have time to come up with content that is original, more artfully produced and more you. This helps you engage with people better online.

Is there a right and wrong way to use quotes?30-day trialInspirational quotes in your

Absolutely! For one thing, all of your quotes should be attributed to the person who said/wrote it.

Tweeting another person’s statements/observations without attribution might appear like you’re taking credit for that person’s words. Your source might not appreciate that. And this is not exactly the impression you want to give to potential fans, clients and colleagues.

There is absolutely nothing wrong with attributing a quote. In fact, it makes your tweet more powerful because of your source’s authenticity. Think about it: whose business quote is more impactful? A random entrepreneur nobody’s heard of, or Henry Ford’s? The latter, for sure!

Also, always remember to hashtag your quotes. This can really help spread your tweet far beyond your usual social media circle. (I’ve spoken about ) To get started, some common hashtags used with quotes are #quote, #quotes, #QOTD, #QuoteOfTheDay

Which ones should I use?

Try to find quotes and categories of quotes that reflect who you are as a brand, a company, a person. This goes for both the message and the person saying it.

Once you start looking for quotes, you may be as amazed, as I was, about the depth and breadth of quotes. All kinds of topics have fabulous quotes. There are hundreds if not thousands of quotes about business alone, not to mention sales, entrepreneurship and real estate.

The quote itself should communicate the same ideals and values that you yourself treasure. Hard work, integrity, dedication, etc. You may even find quotes that say what you always wanted to say but could never find the right words. You can also use quotes that express your personality: funny, irreverent, or upbeat.

The quote’s source should also be someone you respect. Just a few weeks ago Donald Trump made himself a public spectacle, and as a result many people (myself included) would now rather not quote him at all.

Where do I find good quotes?

There are a lot of places where you can find great quotes online.

Wikiquote is a publicly available database of crowdsourced quotes (meaning anyone can add to the database). One danger of that though is that because it’s crowdsourced, it’s hard to tell if the quote is attributed to the right person.

Brainyquote is another great database. Each quote listed there has a share button that makes it easy for you to post it on your social media feed.

And there’s Nimble Quotes, of course. What differentiates Nimble Quotes from the other two is that you decide which genre and categories of quotes you want, and we do all the tweeting for you based on a schedule that you pick. No manual tweeting!

Sounds good? Take it for a test drive!

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: faq, quotes, twitter, using quotes on Twitter

Jul 28 2015

How to Share Company Wisdom With Your Twitter Audience

Nimble Quotes Heather MontgomeryYour company has insight, expertise and wisdom helpful to your customers, audience and people just becoming aware of you. Why aren’t you sharing it?

Quotes from the very famous and very inspirational are not the only type of content people can emotionally connect with. What about all the tips, hints, and expertise your company has learned along the way? Why not share your own custom quotes?

How Do I Know If My Business Has Custom Quotes?

Think of quotes as content. You probably have generated a lot of excellent material and just don’t see it as being parsed into quotable nuggets of wisdom in 140 characters.

Start by looking at your website copy and at your collateral (whitepapers, ebooks, brochures, newsletters, slide decks, product information, FAQ, data sheets). Think about some of the information taught in your training sessions or webinars. As long as it is OK to share publicly, this type of content could be ideal for you to use as your own custom quotes.

Examples of Custom Quotes

When you’re thinking of custom quotes, take the pressure off. This doesn’t mean it has to be something profound said by your founder, unless of course you have those kinds of quotes. Think of custom quotes as tips and evergreen content that can help year-round. Here are some examples:

  • Automobile companies: find tips on extending gas mileage, keeping the paint shiny, and ensuring the Bluetooth connects to my device when I get in the car.
  • Cosmetics companies: share tips on moisturizer, prolonging the life of my nail polish top coat and making my eye shadow last all day.
  • Personal financial companies: share your tips on how to save a little more each week, how to start to understand the stock market, what to know about retirement savings.

What is Timeless Content?30-day trialInspirational quotes in your

The ideas listed are timeless. Meaning that whether they appear in your company Twitter feed today or next month, they are still relevant, helpful and applicable. This type of content is the kind that can cycle out repeatedly.

Help for Your Social Media Team

When your timeless custom quotes are set to appear from your Twitter account continuously, this frees up your social media team to do what they do best. They can community manage, listen, respond, create timely content and ensure your company is responding and interacting with your audience.

Nimble Quotes has a Custom Content subscription where your quotes/tips/hints that are automatically tweeted from your Twitter account are your own custom quotes. Nobody else can have access to them.  Check it out here.  If you’re interested in trying Nimble Quotes, register for our free 30-day trial.  Not ready?  Sign up for our newsletter instead.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: company wisdom, custom content, custom quotes, good quotes, great quotes, my business quotes, quote, quotes, quotes as content, quotes on Twitter, timeless content, using quotes

Jul 21 2015

How to Start Conversations on Twitter with your Audience

Having conversations on Twitter about readingPeople ask me all the time, “Jen, how on earth do I start conversations on Twitter?”

They ask, “How do I ‘engage’ on Twitter?”

We hear these words and we all know what conversations are. We know what engaging conversations are…but how do you really have conversations on Twitter?

Twitter moves fast and it can be daunting. Perhaps the best way is with an example in real life.

Conversations in Real Life

What if an in-person conversation, one in real life, went like this: First I said “This quote about books is interesting.” Then my colleague said, “Yes it is, I really like this quote.” Then I said, “This quote reminds me that reading is so important. What are you reading right now?” Then she told me. And then I responded with what I was reading this month.

That seems like a normal conversation, started with the question, what are you reading now?

Imagine  if the authors of the books we mentioned we were reading were able to jump into the conversation and thank us for reading their books? Wouldn’t that be kind of cool too?

Real-Life Conversations on Twitter

That is just what happened on Twitter. Hopefully this step-by-step explanation of an actual Twitter conversation, about actual things, can help you with starting your own conversations with your own network on Twitter.

First, I had a quote go out in my Twitter feed:

The quote that started a Twitter conversation

Second, upon notification that my tweet was favorited and retweeted, I looked to see who that was…it was Hilary!

Hilary favorited and RT

So I thanked her for re-tweeting the quote, and as the quote was about reading, I asked her what she was reading:

What are you reading Hilary

She mentioned two books and used one of the the author’s Twitter handles in the conversation:

Hilary responds to Twitter conversation

One of the authors of the books she mentioned favorited the Tweet mentioning him AND replied:

Hilary author responds on Twitter

Now it was my turn to respond with what I was reading.

What I did was I wrote in text which books I was reading, mentioned the authors’ names AND took a picture of the two books on my coffee table.

Having a conversation on Twitter about reading

Both authors I mentioned got involved in the conversation; Grant Cardone gave it a RT with a comment that told me to “Be10X Awesome”(referencing the topic of his book).

Author response to Jen on Twitter

And Hilary and Nir Eyal (the other author mentioned) favorited the tweet.

Hilary and other author responded

So there was our conversation on Twitter.

Here are some gems that came out of it:

  • This interaction has started to strengthen our relationship
  • We know a little more about each other
  • We got the thrill of having the authors interact with us too

I know what Hillary is reading – I can keep it in my mind for our future conversations (on Twitter, in real life, on email, over the phone).

And I learned a little more about one of my contacts that I didn’t know previously.  It’s great to know another person who is an active reader. This is an example of a first step to starting conversations and building relationships with your network. Try it today with your audience on Twitter.

The quote that started this conversation on Twitter came from Nimble Quotes. Try it today for 30-days free. Wondering what Nimble quotes looks like on a live Twitter account? Check out Nimble Quotes in action on these Twitter accounts: @jenkellyjen or @newimarketing.

Written by Jennifer Kelly · Categorized: Inspirational Quotes on Twitter · Tagged: 10X, conversation, conversations, conversations on Twitter, good quotes, Grant Cardone, great quotes, quote, quotes, quotes as content, quotes on Twitter, using quotes

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